We didn't start
with a business plan
We started with people who geniunely enjoy building things
Doodlebox didn’t start with a business plan. It started with a group of people who geniunely enjoy building things together.
Over the years, we found ourselves working across very different places and problems. Startups, growing businesses, global organisations, and teams at very different stages on all kinds of products, brands and problems.. Each experience taught us something new. What works. What doesn't. What looks right but isn't. And sometimes, what you only understand after doing it the hard way.
Eventually, some of our paths crossed at Syscore. We started working together and realised how much we enjoyed the way we thought together. Different experiences gave us different perspectives, but the questions were often the same.
How can this work better?
What would make it clearer? What would make people care?
What are we missing?
Over time, we realised we had collected a lot of things worth sharing, so we decided to make something of our own.
Doodlebox is our little initiative to share what we've learned, learn from others, and keep exploring along the way. We'll share our experiences, bring in stories and perspectives from people and teams we admire, and hopefully create a space where ideas can be questioned, exchanged and built upon.